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Marketing is Common Sense

Tweetust put your mind to it, don’t waste money, and tell people what they need to know about your product and service. In my experience, TIME is one of the greatest factors in successfully marketing: the longer you are out … Continue reading

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Use data for credibility

TweetHOW TO IMPROVE YOUR ELECTION COVERAGE ┬áData journalism and multimedia tools boost your stories Why would any self-respecting journalist need to learn how to cover elections? Surely it’s common sense. Not really, writes course leader GRAEME ADDISON. Obviously, election reporting … Continue reading

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‘Politainment’ as election coverage

TweetIf the US Presidential primaries are anything to go by, elections are great entertainment. Donald Trump has the world gasping at his arrogance, contradictions and hairstyle. Hillary Clinton bustles on like a granny intent on organising her household. Bernie Sanders … Continue reading

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